Two towns on the South Coast have been names as finalists in the 2024 New South Wales Top Tourism Towns Awards.
Merimbula has been named a finalist in the Small Tourism Town Category while Ulladulla is up for the Top big town award.
Ulladulla, Eden and Tilba each came home with silver medal at last year’s awards but Ulladulla and Merimbula will be hoping to go one better this year.
2024 winners will be revealed at a celebratory function on May 30.
The Gold Winner in reach category will then have the honour of representing NSW at the National Tourism Awards.
Hanna Marshall of Merimbula Tourism, and the Merimbula Visitor Information Centre, expressed her excitement about the town’s nomination.
“It’s exciting to see Merimbula being represented alongside other great towns,” she exclaimed.
“We are certainly biased, but we all know just how special our town is, and now we can showcase that Merimbula magic to the rest of New South Wales,” she said.
Tourism plays a vital role in the Merimbula economy, as well as the wider Sapphire Coast region.
Increased visitation means more support for local businesses, leading to a thriving township and community and initiatives like the Top Tourism Town awards are instrumental in putting towns on the map and play a significant role in destination and tourism marketing.
“Merimbula Tourism is encouraging everyone to show their support by voting for Merimbula as the Top Tourism Town,” Ms Marshall said.
“Together, let’s celebrate the charm and beauty of Merimbula and showcase it far and wide.”
For more information on how to vote and to learn more about Merimbula, visit
https://www.businessnsw.com/events/2024-nsw-top-tourism-town-awards/merimbula-finalist
Public voting for awards is open until 5pm on May 13.
Images: David Rogers Photography, Sapphire Coast
